I have no idea why you would spend $20 on Fred Flare’s USB Utility Knife when the same gear can be had for much less, and in pink, on eBay. I have pink USB cables, I think I spent about $4 on the 10-foot hot pink micro USB cable I use with my phone every day. This little device has the USB plug for your computer, and then a micro USB piece, a mini USB piece (only my handheld GPS still has that, and I never use it), and a 30-pin connector for Apple devices that don’t have the Lightning connector yet. This thing seems pretty useless. But hey, it’s a cute Swiss Army knife style design, surely people will snap it up anyway.