Pink Blog

Because nothing wants to make you brush your teeth like seeing giant tongues in your subway station, Reach has stepped up its marketing tactics with these enormous 3D plastic tongues. I always thought the selling point for Reach was that you could reach your back teeth - remember the guy with the hinged head? But apparently they’re targeting tongues too. Reportedly Reach is offering Japanese consumers a toothbrush with a tongue cleaner on the back. (Sounds like it would get awfully gooey to me.) But giant pink tongues aren’t the only things you can see in Tokyo train stations…check out some more Japanese advertising gimmicks.